Beginner Steps in Book Marketing and Promotion.

So, here I am, starting from scratch. Again.

I uploaded my novel, Masters of the Elements: Resonance, the first in the Paragon series, at the end of November as an ebook, and then later in December, as a paperback. And began thinking about marketing my book. 

Fast forward. Here I am in February after numerous delays, all completely legit (no excuses here), but I’m only starting now to market my book. 

Only… I am not so savvy in this department. In fact, A real novice. I have been doing some research, and more research, and it has become overwhelming. Find Readers; Get reviews; Build an e-mail list; Sell, sell, sell! And I froze. Mainly because I don’t want to bombard my social media lists with advertisements about my book. Over and over again. It makes me uncomfortable to do that.

The (Writing) Fool

Now, some of you may (or may not) know that I am also interested in Tarot and Astrology. I even have a book (Journal) printed called A Personal Tarot Journal: An Intuitive Journey. But I’ll leave that one for another post. In any case, I pulled a card at the beginning of last week, and it was The Fool. 

Now, one of the most meaningful interpretations for The Fool is to find a mentor, someone who has already done the work to guide you where you feel you might just “leap off that precipice feeling happy, happy, happy, but not knowing what the hell you’re doing.”

Hey Everyone! Here’s my new book!

I left a post or comment or two on one of my social media threads. And EJ Runyon, my developmental editor, caught sight of it and left me a message.

— If you need a session on how to learn book marketing and promotion for your novel, let me know and we’ll do a session.

— Really? You do that too?

— Yes!

So, after my numerous distractions and delays, I set up a Skype appointment with EJ Runyon, and let me tell you, she dragged (not literally of course) me back to the starting line and gave me the pointers I needed. I suddenly feel less overwhelmed.

Lagging behind in book marketing and promotion.

Yes, I am lagging behind a little (no, horribly), but I have decided to go with the flow. I know there are certain steps which I missed, such as the proper way to do Pre-order Promotions, the Release Announcement, the Press Release, and the list goes on. But I’m not Stephenie Meyer or M.L. Stedman… yet.

When I am less of a novice and more knowledgeable in Book Marketing and Promotion, I will NOT miss those steps. Mark my word. 

Training and writing.

In the meantime, I’m doing my training using my first book (It’s been my Learning Baby from the get-go.) And I am currently writing the second in the series!

Book Marketing and Promotion — step by step.

Now, I’m ready to start the marketing and promotion of my book. Step by step, following EJ Runyon’s tips and techniques to growing your following with the organic method. Connect with her, she’ll be happy to set up a learning session with you! 

On your mark. Ready. Set. GO!

Living an extraordinary life, 
CC Sullivan