Book Marketing and Promotion 101: The Organic Method

Beginner Steps in Book Marketing and Promotion.

So, here I am, starting from scratch. Again.

I uploaded my novel, Masters of the Elements: Resonancethe first in the Paragon series, at the end of November as an ebook, and then later in December, as a paperback. And began thinking about marketing my book. 

Fast forward. Here I am in February after numerous delays, all completely legit (no excuses here), but I’m only starting now to market my book. 

Only… I am not so savvy in this department. In fact, A real novice. I have been doing some research, and more research, and it has become overwhelming. Find Readers; Get reviews; Build an e-mail list; Sell, sell, sell! And I froze. Mainly because I don’t want to bombard my social media lists with advertisements about my book. Over and over again. It makes me uncomfortable to do that.

The (Writing) Fool

0 – The Fool

Now, some of you may (or may not) know that I am also interested in Tarot and Astrology. I even have a book (Journal) printed called A Personal Tarot Journal: An Intuitive Journey. But I’ll leave that one for another post. In any case, I pulled a card at the beginning of last week, and it was The Fool

Now, one of the most meaningful interpretations for The Fool is to find a mentor, someone who has already done the work to guide you where you feel you might just “leap off that precipice feeling happy, happy, happy, but not knowing what the hell you’re doing.”

Hey Everyone! Here’s my new book!

The first in the Paragon Series

I left a post or comment or two on one of my social media threads. And EJ Runyon, my developmental editor, caught sight of it and left me a message.

— If you need a session on how to learn book marketing and promotion for your novel, let me know and we’ll do a session.

— Really? You do that too?

— Yes!

So, after my numerous distractions and delays, I set up a Skype appointment with EJ Runyon, and let me tell you, she dragged (not literally of course) me back to the starting line and gave me the pointers I needed. I suddenly feel less overwhelmed.

Lagging behind in book marketing and promotion.

Yes, I am lagging behind a little (no, horribly), but I have decided to go with the flow. I know there are certain steps which I missed, such as the proper way to do Pre-order Promotions, the Release Announcement, the Press Release, and the list goes on. But I’m not Stephenie Meyer or M.L. Stedman… yet.

When I am less of a novice and more knowledgeable in Book Marketing and Promotion, I will NOT miss those steps. Mark my word. 

Training and writing.

In the meantime, I’m doing my training using my first book (It’s been my Learning Baby from the get-go.) And I am currently writing the second in the series!

Book Marketing and Promotion — step by step.

Now, I’m ready to start the marketing and promotion of my book. Step by step, following EJ Runyon’s tips and techniques to growing your following with the organic method. Connect with her, she’ll be happy to set up a learning session with you! 

On your mark. Ready. Set. GO!

Living an extraordinary life, 
CC Sullivan

The Sounds of Excavation

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Digging, grinding, shovelling, moving earth, grumbling machinery, vibrations. Loud, loud, loudness outside my window.

If I listen to music to drown it out, I will only be doing that. I cannot work with music. So I must continue on with my current list of things to do with the noise outside.

Now, back to my writing:

It’s exciting, gruelling, hair-pulling, exhilarating, mind-numbing, and, yes, I could go on with this list of opposing emotional reactions I’m experiencing as I go through the last stage of my novel merry-go-round.

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I am doing the “last” comb through of sentence structure, spelling, word usage, repetitions, sticky sentences, and grammar points. I use ProWritingAid for this process. It helps to point out all the hidden things that have escaped my eye while going through the last round of edits (with my bare naked eye), and the changes suggested by my developmental editor, EJ Runyon.

By this, I mean, I am still in the process… and it’s a process. And I’m sure to still miss some things. Yes, I’m certain of that.

But I honestly can’t wait till it’s done! As much as I love writing and get a high off it. This part really sucks and is every expletive adjective and adverb I can think of. I’m officially done with this.

Now that I’ve got that off my chest, I can go back to it. I’ve taken enough of a break from it the last couple of days.

Where are you in your writing journey?

Living my extraordinary life,
Cece <3

(Excavation by PeterDargatz from pixabay.com)

#writer #writer’s-life #writing #editing #pro-writing-aid #grammar

Mosquito Nightmares

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Writing Journal Entry #2

I’m on holiday this week, from Paradise. It actually exists folks! Some of you know the attached photo from my other page, but it actually is what I’m looking at when working away in the mornings on my writing project.

But back to the nightmares for a minute. My better half does not get bitten by mosquitoes (it’s the gin), but I do. So he walks in and out, leaves windows open, lives a normal life. I wish I could. I walk around, paranoid. But, you see, they love me—with a vengeance. And that vengeance takes place at night when I’m unaware. The bitches. So, even though it’s gorgeous and a personal paradise called Home, it’s my own personal nightmare at night.

Now, back to this week’s goal (exercise). It’s called Moving and Trimming. My developmental editor, EJ Runyon (https://www.facebook.com/groups/172786866842998/), has gone through my novel, and is helping me to make my bottom heavy, info dump become more spread out throughout the story.

It’s a bit of a nightmare (for me), perhaps it was for her too. But, the exercise is to attack them bit by bit, one by one. Killing each info dump like it’s a mosquito. I’m good at that, and I have no remorse whatsoever. Not one bit.

But I have to remember to keep the balance. I can’t kill all of them and suddenly find out that some of the info was still needed. Just like mosquitoes (really?) But… dragonflies feed on them, and it’s my logo, so… I let some of those bitches get away. BUT my story survives, and that’s the point.

The trick is to move the words first, then trim. Don’t trim first then move because that’s when you might lose that bit that’s really important to move your story forward.

Have a wonderful writing day, folks!
<3 CC

(Image: Photograph by ©CC Sullivan)

#nightmares #vengeance #novel #goal #goals #moving #trimming #developmental editor #info dump #dragonflies #dragonfly #writing #writer #story #novel

Existential Funk

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Writing Journal Entry #1

Did I dream last night? Not sure. But I woke up in an existential funk. I hardly ever do. And I wondered, Who will remain five hundred years from now? Leonardo, Michelangelo, Stephen Hawking, Ernest Hemingway, and the list goes on. Yep, that’s the thought that ran through my head as I stretched, yawned, and got ready to pull myself out of bed to go to my desk.

Then, of course it translated into What’s the point of waking up at 5 am in the morning, to write, to paint? Will any of this stuff still remain? Have you guessed that I am in the midst of implementing my developmental edits—on my “learning” book as I now call it? Boy, have I had a long learning curve with this first one.

Yet, I still love my story. I love the characters. Even if no one will read this book, I will get to the end of this learning curve just for the hell of it. Just to say I did. My darling book that I’ve been working on “forever.”

Really, I just want to get to the end of it, so that I can move on.

Carpe Diem.

Just Be. Words to live by.

I’m going to meditate.

 CS
(Photo by intographics, pixabay.com)

#developmental edits #edits #editing #learn #lessons #lesson #words #word #story #existential funk

Develop a Scene, Write a Chapter: Lesson 1 with EJ Runyon

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I have been working on the last leg of my first book and going over all the extra words that need to be removed. It’s been quite the exercise. I’m actually loving it because it is teaching me to look at my sentences, how they read, and make it all tighter.

But this post is not about me…

EJ Runyon has been more than kind to “pay it forward” to me with 8 lessons toward the development of my chapters. I have sat down with her for my first lesson, and we went over certain aspects of my chapters to help make my writing and my scenes stronger.

I cannot emphasize how even one lesson with EJ Runyon has helped improve the flow of my paragraphs and words. And, wow, what a difference it made!

Please reach out to EJ Runyon and let her help you with the development of your story. You will not be disappointed with your lessons. Plus, she has the most soothing of voices. I look forward to my remaining lessons with her.

You can find free online lessons at her website Bridge to Story,
http://www.bridgetostory.com/classes/

Also, Skype with her for coaching or story edits. She’s a wonderful teacher! You will not be disappointed! http://www.bridgetostory.com/services/

Keep on writing,
CC

#book #novel #inspiration #lesson #lessons #chapters #chapter #scene #character #story

128 Days

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Time. I have been in my new home for 128 days. New scenery, new people, and new places to observe.

And, the days have passed by rather quickly. The French phrase “Le temps s’écoule” comes to mind when I think of time passing by. It reminds me that time is fluid and cannot be grasped.

You can attempt to encapsulate time in writing through descriptions, actions, scenes, and imagery.

Emotions. But, how do you capture those elusive moments? What words, sensations, visuals do you describe when trying to convey them? —Through emotions. Your story is a series of emotions strung together to make a story. Yes, there’s also action because we move, experience, and breathe. But, the thread that winds its way in and out of the story is your emotional journey.

Does this sound a lot like “Show, don’t tell”? She nods her head in frustrated appreciation of this rule, or whatever you want to call it, that writers are desperately trying to convey in their writing. Some find it easy, others are stuck in Tell hell, and struggle to insert an emotion into a walk, a run, a sigh, or a reaction.

It’s been an exercise to go through my drafts and ask myself the question, “Am I telling or am I showing?” And, I’m finding that the “showing” can be done in as many or as little words as possible. So, I’ve been exercising the “as little words as possible” path to see where it takes me.

Balance. What happens when it gets too long? You lose people, they forget where they are in your story. If your eyes start to sag at your own writing, it’s going on too long. The trick is balance.

During one of the chapters I was rereading, rechecking, and revising, I felt as though my eyes were shutting at one point. Were they good words strung together? Yes, but maybe it was too long or didn’t have enough punch? In any case, I was falling asleep. Granted I was on the 12th hour of being awake (with no nap whatsoever, and I love naps) and wanting desperately to get to bed. Still, the experience told me that, at that moment, my story was not keeping me enthralled enough to stay awake.

So, I closed my laptop and went to sleep. I do remember where it was that I was starting to nod off, so I’m going to look at it again and try to find a solution.

Balance is key. Too much, and you’ll forget the story. Too little, and you’ll feel cheated.

This is my plight with the written word. What’s yours?

Live an abundant life,
CC

(Pixabay.com — Ballerina by Pixel2013)

New Year, New Habits

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I wrote about “Cutting the Superfluous” in my last post, and I’m sticking to it!

I’m going through my Book 1 one last time and keeping this “cutting” hat on, I’m going through and seeing where I can trim to make the words stand out and the meaning clear.

My goal at the start of this year (and by February 23) is to publish this book. I had given myself until the end of the year (6 months) to hear back from a few small publishers to whom I had sent some queries, and I received a couple of rejections, and then nothing from any of the other publishers.

So, I have decided to self-publish, since I’ve done it before and feel comfortable with that direction as well. I do like having some control, and I’ve heard that with publishing the traditional route, it’s possible to lose some, if not all, of it. Of course, it’s a whole different ball game if you approach one of the Big 5, and they want to publish and market the hell out of you! With small publishers, you tend to have to market yourself anyway.

For this series, Paragon, I’m actually feeling okay about self-publishing. It has been my baby, my learning tool, and it just keeps on ticking. As I’ve mentioned (somewhere, I’m sure), I’ve already started Book 2 and Book 3, and though I have a mountain still to climb with those two other babies, I’m well on my way to finishing that first draft for both.

I just wanted to get this down on “paper” to hold myself accountable to that Feb 23 date.

I would love to hear some of your thoughts on traditional versus self-publishing!

Cheers,

CC

PS – Coffee remains an old habit. I’m never letting that one go.

(Photo by StockSnap at pixabay.com)

Cutting the Superfluous …

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Going through the First Pages (course and actual pages) and the process of cutting the superfluous . . .

The flowery stuff. The extra fluff. The words that we fill in between the important ones.

It’s painful, but it needs to be done.

Maybe I can put all those extra words into a vase on my desk like cut flowers. They will die off in time.

Now I need to remember this process each time I write, read, rewrite, and edit.

Cut the unessential …

Words.

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(Tulips by Tappancs – pixabay.com)

 

 

We’ve Only Just Begun …

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I’ve just started taking a course with Laura Drake called “First Pages” through Savvy Authors site. I’m really enjoying it.

I know Laura Drake through the FB group, Readers Coffeehouse. So, it’s a real pleasure to be taking her course.

I’m using Book 1 “Resonance” for the course, and even though we’ve only just begun (yes, just like the Carpenter song), I’m already enjoying the course.

This will truly be helpful for Book 2 and Book 3, which I have already begun writing.
There’s always something to learn. That’s the beauty of writing…

(teacup by TerriC – pixabay.com)

Creativity Surge and the Colour Green

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I look out my window where I sit to write and I notice that the colour in front of me is green. The leaves on the trees, the bushes, the plants, the grass. On a grey day, like today, and after a thunderstorm, the green is deep and lush and overflowing. I soak in this colour because I know that, in a few months, this same greenery will be covered in white. It will be a different world out there from today.

I feel lucky that I have this view from my desk. For me, it beats the concrete, man-made world, that I have to go to during the week. Peace. Quietude. Solitude. Calm. In this space, I can hear my own thoughts.

Seated in my yellow wing chair, before heading over to my writing space, I felt a vibration coming up through my right foot that was nestled comfortably on the lush brown carpet. The vibrations were coming through from the ground up, and this feeling resonated with the chapter I read from Fruitflesh by Gayle Brandeis.

 

Trunk

Our bodies are like tree trunks, simultaneously anchored in the earth and reaching toward the sun. Creativity surges inside us, green and alive; when we tune into our bodies, we can tap the force, the source, that brims in all our cells.

Gayle Brandeis

 

Coffee sure is good this morning. Ahhhhh.

Enjoy your weekend!

CC